Sell It Like Serhant - Ryan Serhant

Sell It Like Serhant

By Ryan Serhant

  • Release Date: 2018-09-18
  • Genre: Marketing & Sales
Score: 4.5
From 43 Ratings


NATIONAL BESTSELLER ** USA Today Bestseller ** Los Angeles Times Bestseller ** Wall Street Journal Bestseller

A lively and practical guide to sell anything and up your business game from one of the top realtors in the world and costar of Bravo's Million Dollar Listing: New York and Sell It Like Serhant.

"Ryan is not only charming and hilarious, he could sell milk to a cow. This book is going to be very helpful and humorous to a lot of people looking to up their business game."
- Andy Cohen, host of Watch What Happens Live... and New York Times bestselling author of Superficial

Ryan Serhant was a shy, jobless hand model when he entered the real estate business in 2008 at a time the country was on the verge of economic collapse. Just nine years later, he has emerged as one of the top realtors in the world and an authority on the art of selling. Whether you are selling a brownstone or a hot tub, golf balls or life insurance, Serhant shares the secrets behind how to close more deals than anyone else, expand your business, and keep clients coming back to you.

Sell It Like Serhant is a smart, at times hilarious, and always essential playbook to build confidence, generate results, and sell just about anything. You'll find tips on:
The Seven Stages of SellingGetting FKD: How to Be a Time Manager, Not a Time Stealer.Negotiating Like A BOSS"The One Who...": Everyone Needs a HookPulling the Indecisive Client ForwardAnd Much More!This book is the blueprint for how to go from sales scrub to sales machine. Serhant provides useful lessons, lively stories, and examples that illustrate how anyone can employ his principles to increase profits and achieve success. Your measure of a good day will no longer depend on one deal or one client. A good salesperson never closes a deal and wonders, "What now?" The next deal is already happening. Serhant shares practical guidance on how to juggle multiple deals at once and close all of them EVERY. SINGLE. TIME.

Whatever your business or expertise, Sell It Like Serhant will make anyone a master at sales.

Ready, set, GO!


  • Excellent

    By Shadow1221
    I never read books (other than Harry Potter) but as I've recently started working in commercial real estate, and I'm a fan of Ryan's I thought I'd give his book a shot. It's full of real world examples from his career and, he goes over the tips and tricks he uses in his daily business. I can honestly say that if you're struggling in sales, this boo will help you. Definitely worth the read.
  • Totally incredible read!

    By Illia1Shapovalov
    Ryan did a remarkable job of writing this gem of a book. I learned a lot and I laughed a lot thanks to his great sense of humor. Thank you, Ryan! I hope to read your next book soon.
  • Very bad book

    By alisonlion
    I am really disappointed from this book nothing really good on it , nothing more than his life and the situations that he overcome in his way as become realtor . I’m on chapter 4 and I am still been waiting for some good advise or something that feed my interest to continue reading this book but is just not god at all so I stop reading asiste of time
  • Loved It

    By messiiiiii320
    A very good read, 9/10 recommend 👍🏾.
  • AMAZING!!!!

    By MsAmyQ
    He completely took the cold and scary parts of sales and made it so sales can be a way to connect with others. It’s friendly, loved the real life examples, made me realize he too experienced that very awful feeling of failure. He made it easy. The best approach to selling is truly meeting the clients needs. If you love what you do it will be easy to connect because you are sharing what you believe in. Thanks so much. This truly helped me way more than I could’ve ever imagined.
  • Thanks Ryan!

    By Bizzle99
    Thank you, Ryan for putting the time in to write this book. Being in real estate and looking for an up to date and fresh perspective on how it really goes down out there is so valuable. Your book does exactly what you wanted it to do. You give the sales career some class that it needs. Excellent read!
  • Must read!

    By Mram2216
    Altough the book talks mostly about real state, Ryan gives lots of hints that would work for any sales environment. He’s also kind of funny.
  • Fantastic Read!

    Highly recommend this book for all Realtors and sales professionals, the price tag of this book will far outweigh the return of investment with the advice and knowledge provided! Thank you Ryan!
  • Great!!

    By candicecane001
    This guy is awesome! He puts it all out there for his readers.